Category: DIGITAL MARKETING

Digital marketing: Basic things a business person should know

Digital Marketing
Marketing has been an age-old of concept, which highlights on connecting the targeted audience with the right product. However, the era of digitization has rephrased the term marketing as digital marketing. In comparison to traditional offline marketing, digital marketing is much more effective in every term. You can say that digital marketing is truly interactive

Difference between SMO and SMM

SMO (Social Media Optimization) and SMM (Social Media Marketing) both are important parts of digital marketing. People often get confused if we talk about Social Media Optimization and Social Media Marketing. SMO and SMM are two best ways to promote the business, brand and product online. Digital Marketing or we can say Internet Marketing has become the